W. David Marx’s book Ametora: How Japan Saved American Style begins with a curious anecdote. In the summer of 1964, hundreds of Japanese teenagers descended on the revitalized neighborhood of Ginza, which the Tokyo government hoped would be the city’s crown jewel as foreigners arrived in the city for the Olympic Games. The teenagers wore outfits never before seen by Japanese authorities: three-button suit jackets, button-down Oxford shirts, chinos, leather dress shoes. They looked remarkably like students at elite East Coast universities in the United States—and that was exactly the point.
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February 24, 2020 at 07:00PM
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20 Minutes With: W. David Marx on How Japan Saved Traditional American Style - Barron's
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